OPTIMALISASI PENGELOLAAN HOMESTAY DALAM MENDUKUNG PENGEMBANGAN DESA WISATA FATUMNASI, KABUPATEN TIMOR TENGAH SELATAN

Abstract

Homestay is one of the tourism accommodations that plays an important role in the development of tourist villages. The development of a village into a tourist village basically does not change what is there, but tends to develop the potential of the village. The purpose of this research is to find out how far the optimization of homestay management is to support the development of the Fatumnasi tourist village so that it can be input for homestay managers to improve the quality of their services. This study used qualitative research methods. To obtain data, the researcher used in-depth interviews, observation and literature study. The primary data sources in this study were the homestay owners and guests who had stayed at this homestay as many as 22 people using the Purposive Sampling technique. The results of this study indicate that the product aspect can be categorized as very good because all the internal components, these aspects are optimal in providing services to consumers. This is different from the service aspect because there are 4 of the 9 components that have not been implemented properly so that it can be said that the service aspect is not optimal. Furthermore, the management aspect is quite good because of the 4 components, 1 of them has not been implemented. In this case, it shows that this aspect has not been carried out optimally.